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SAMARA SUDHIR
LAZARUS AI:
VISUAL SYSTEM
OVERVIEW
As Lazarus AI evolved, its technical, industrial visual language no longer reflected the expectations of its growing enterprise audience. The brand evolution consolidated a fragmented product narrative around the Lazarus Applied Intelligence Engine, aligning clearer positioning with a cohesive visual and motion system that strengthened credibility, improved accessibility, and created a scalable foundation for growth.
TOOLS
Figma, After Effects, Touchdesigner, Illustrator, Reve
TEAM
Myself (Senior Designer), Director of Design, Chief Marketing Officer, Product Designer
ROLE
Senior Designer at Lazarus AI
WEBSITE

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